marcel reichart on stage
by jk at 1/26/2010 12:07:26 PM
spencer reiss (SR) from wired will be interviewing nikesh arora (NA) from google
by jk at 1/26/2010 12:08:17 PM
SR: the more inhabit the digital space, the more i enjoy the livespace
by jk at 1/26/2010 12:09:22 PM
SR: there are only three people at google with the title president, brin, page and NA
by jk at 1/26/2010 12:10:06 PM
NA is responsible for business at google
by jk at 1/26/2010 12:10:31 PM
NA was 36 when he joined google
by jk at 1/26/2010 12:11:02 PM
NA there is a kid in every one of us and google is encouraging to bring the kid along
by is at 1/26/2010 12:11:28 PM
NA joined google coming from deutsche telekom
by jk at 1/26/2010 12:11:35 PM
NA: i had to rewire my dna when joining google
by jk at 1/26/2010 12:11:48 PM
NA: at google you basically set 3 Ps to zero. price is zero, promotion is zero and place to zero
by jk at 1/26/2010 12:12:57 PM
digital target advertising didn't work out for the media industry as they've thought it would do
by is at 1/26/2010 12:15:04 PM
recreating the offline world on the internet isn't doable
by is at 1/26/2010 12:15:16 PM
the reach of every site on the internet is the total reach of all people who have access to the internet, which is 1.4b people
by is at 1/26/2010 12:16:20 PM
it is easier to earn a very small amount of money from a lot of people, than a big amount of money from few people
by is at 1/26/2010 12:17:06 PM
by Florian Krakau at 1/26/2010 12:17:27 PM
NA: i'm very positive about video content on the internet
by is at 1/26/2010 12:18:07 PM
NA: there is whole new category of content that is emerging
by jk at 1/26/2010 12:21:09 PM
SP: google starts looking a big media machine
by is at 1/26/2010 12:21:28 PM
NA: In a a few years it won't matter if you get your content via a broadcast or an IP connection
by is at 1/26/2010 12:23:31 PM
SP: this is a magnitude 9 earth quake for the content owners. are you talking to them?
by is at 1/26/2010 12:24:03 PM
NA: you can not do this without the content owners and we are talking to them
by is at 1/26/2010 12:24:09 PM
NA: you work with whoever has the rights to the content
by jk at 1/26/2010 12:24:30 PM
SP: how do you talk to companies like comcast, who are content creators, distributors, ... - do you talk to them?
by is at 1/26/2010 12:24:52 PM
NA: of course
by is at 1/26/2010 12:24:56 PM
NA is caring not one but two Nexus Ones
by jk at 1/26/2010 12:25:25 PM
21% of a mobile phone production is software
by is at 1/26/2010 12:26:14 PM
SP: are you trying to recreate the open environment of the internet in the mobile sector?
by is at 1/26/2010 12:27:07 PM
NA: totally
by jk at 1/26/2010 12:27:08 PM
SP: do you think search will be as important on mobile as it is on the desktop?
by is at 1/26/2010 12:27:28 PM
NA: I think the distinction between desktop and mobile will fade
by is at 1/26/2010 12:27:42 PM
SP: are you worried that the value of a search engine will decline, if you don't have access to some parts?
by is at 1/26/2010 12:30:01 PM
NA: We track everything!
by is at 1/26/2010 12:30:47 PM
SP: What scares Google?
by is at 1/26/2010 12:31:10 PM
NA: 10 years ago nobody would have named google as a disrupter and probably something similar will happen again
by is at 1/26/2010 12:32:20 PM
SP: are you worried about german publishers?
by is at 1/26/2010 12:32:37 PM
NA: all our rules and ways our live is designed didn't anticipate the Internet and that's why we need to change some things because the old rules aren't holding up
by is at 1/26/2010 12:33:54 PM
the consumers needs are constantly changing and we are convinced that search will continue a big role in the future
by is at 1/26/2010 12:36:18 PM
NA: i get a lot of my news based on my twitter feeds
by jk at 1/26/2010 12:38:52 PM
SR: will there be google stores? NA: i learned to expect almost anything from google
by jk at 1/26/2010 12:42:30 PM
oh, btw. a nexus one for everybody at #dld10
by jk at 1/26/2010 12:44:49 PM
that it for this panel
by jk at 1/26/2010 12:44:54 PM